http://www.surveymonkey.com/s/RP686FQ
Yeah! I've got plenty of results from the survey so far. I'm learning that food is the greatest benefit from branding, although other household products like 409 and oxyclean are also strong contenders. I believe this to be because of the specific recipes and formulas these things typically have, and they can never be 100% replicated by generic brand items.
Monday, November 19, 2012
Thursday, November 15, 2012
Survey - No Results :(
After looking at my theory, I decided it was too large-scale to be appropriate for this type of research. I have changed the theory to Brand Theory in marketing, examining brand loyalty and what matters to people when purchasing goods.
You can take the survey here http://www.surveymonkey.com/s/RP686FQ
I'd really appreciate feedback on the survey and your feedback in the survey!
You can take the survey here http://www.surveymonkey.com/s/RP686FQ
I'd really appreciate feedback on the survey and your feedback in the survey!
Monday, October 1, 2012
Barrier Reef Deteriorating
http://green.blogs.nytimes.com/2012/10/01/worrisome-measure-of-decline-at-great-barrier-reef/
The Great Barrier Reef, off the coast of Australia, is rapidly declining. The reef is often cited as an area of conservational success, but has been going downhill since 1985. The three main causes for coral destruction in the reef are cyclones, coral bleaching, and a massive increase in the population of Crown of Thorns Starfish.
Scientists agree that stopping the starfish would be the most effective approach to conserving the reef. The starfish are believed to prosper when exposed to chemical fertilizers from run-off sediment, but no one knows for sure what has caused their recent population boom. Fertilizers may also limit the growth of the coral on its own.
The Great Barrier Reef, off the coast of Australia, is rapidly declining. The reef is often cited as an area of conservational success, but has been going downhill since 1985. The three main causes for coral destruction in the reef are cyclones, coral bleaching, and a massive increase in the population of Crown of Thorns Starfish.
Scientists agree that stopping the starfish would be the most effective approach to conserving the reef. The starfish are believed to prosper when exposed to chemical fertilizers from run-off sediment, but no one knows for sure what has caused their recent population boom. Fertilizers may also limit the growth of the coral on its own.
Fracking and Water Contamination: Property Rights
I believe the problem with fracking lies in the fact that it is presently difficult to define who owns the groundwater in a given area. If the government owns it, then fracking (or other disturbances to the groundwater) should be outright banned. If the groundwater was privately owned and sold to houses, then gas companies could negotiate terms with the owner of the wells to determine how much fracking should be allowed. If the people in an area do not want to buy water that has been fracked near, as long as they are able to purchase from another source, I don't see much wrong with the practice. As is, the well water is being polluted, which infringes on the property rights of whoever owns the water (most likely a local government) and should be stopped until the fracking process is refined and less pollution is generated.
Thursday, September 27, 2012
Improving Ecological Consciousness: A How-to Guide
In Richard Kahn's "Toward Ecopedagogy", we find an angry Marxist using large words to try to prove that capitalist society has somehow done everyone (and the environment) wrong. He proposes a new way of societal order where children are taught the value of the environment and the wrongness of capitalism. However, there does not appear to be much reason or thought behind his argument, only big words that Kahn himself made up, (spell check is telling me to add "Ecopedagogy" to my dictionary).
I propose that there does not need to be any drastic change to the educational system to improve ecological or human well-being, but changes to society are indeed in order. The only necessary teaching is the importance of the free market and protecting property rights.
"Advances in capitalist lifestyle and practice are then directly responsible for
grave exacerbations of widespread poverty and suffering, species genocide, and
environmental destruction," Kahn informs us (without citation).
However, free-market capitalism is quite possibly the best thing that could happen to the environment, the only problem being that no country on Earth has had a fully free market. Governments today fail to properly enforce well-defined divisible, and defendable property rights that could greatly increase entrepreneurs' ecological consciousness.
Private ownership of property makes the owners directly accountable for anything that happens to their land- be it good or bad. This prevents a "tragedy of the commons" scenario so often used to criticize capitalism, since the land is owned by one individual or company. Intelligent, sustainable use results in land that remains valuable. The other benefit of private ownership is that when negative externalities arise in using a land (for example, a farmer whose fertilizer runs off into a river) there is someone directly responsible for the creation of the externality (someone to go to in order to fix the problem) and there is someone who is directly affected by the externality (someone who has incentive to fix the problem). With the incentive to protect the environment put directly into the peoples' hands, ecological concerns become primary in profitable thinking.
I propose that there does not need to be any drastic change to the educational system to improve ecological or human well-being, but changes to society are indeed in order. The only necessary teaching is the importance of the free market and protecting property rights.
"Advances in capitalist lifestyle and practice are then directly responsible for
grave exacerbations of widespread poverty and suffering, species genocide, and
environmental destruction," Kahn informs us (without citation).
However, free-market capitalism is quite possibly the best thing that could happen to the environment, the only problem being that no country on Earth has had a fully free market. Governments today fail to properly enforce well-defined divisible, and defendable property rights that could greatly increase entrepreneurs' ecological consciousness.
Private ownership of property makes the owners directly accountable for anything that happens to their land- be it good or bad. This prevents a "tragedy of the commons" scenario so often used to criticize capitalism, since the land is owned by one individual or company. Intelligent, sustainable use results in land that remains valuable. The other benefit of private ownership is that when negative externalities arise in using a land (for example, a farmer whose fertilizer runs off into a river) there is someone directly responsible for the creation of the externality (someone to go to in order to fix the problem) and there is someone who is directly affected by the externality (someone who has incentive to fix the problem). With the incentive to protect the environment put directly into the peoples' hands, ecological concerns become primary in profitable thinking.
Thursday, September 6, 2012
Turtle Island themes
The most prominent and obvious theme in Snyder's Turtle Island poems is nature. He seems to revere nature almost to the point of worship. In some poems such as Spel Against Demons he seems to harbor a grudge against those who use nature without restoring it (or something). He seems to the stereotypical 60s-70s hippy.
Tuesday, August 28, 2012
Bioregion Quiz & Podcast Response
The Bioregional Quiz proved to be quite difficult. My knowledge of the local bioregion is apparently lacking. McKibben held high standards for "Eaarth"'s ecological direction, and believed that humans should curve use of not just fossil fuels but also nuclear power, although no solution is offered to energy consumption. McKibben's stance on locally produced foods is very relevant to the Bioregion Quiz, as bioregion plays a large part in being able to produce foods. Ensuring that soil quality is of a sustainable level is an extremely important facet of maintaining Earth's population. McKibben believes that we have hit the maximum limit of growth sustainable by humans, although there have many sociologists before who have believed this, and time has disproven them.
Wednesday, August 22, 2012
Island Civilization and Overpopulation
In
Roderick Fraser Nash’s essay “Island Civilization”, he proposes a somewhat
unbelievable situation that would solve many environmental issues in modern
society by the turn of the next millennium. Overpopulation is one of these
issues, and Nash proposes we instate some form of birth control or selection to
limit the planet’s human population to only 1.5 billion. I believe
overpopulation is an overblown issue in many cases, although not a non-existent
one.
Overpopulation is a multi-faceted issue which
reflects humans’ many needs to survive. The primary concern many have in
regards to overpopulation is the amount of food we have available to us and the
space we need in order to produce this food. Humans are able to produce food
almost anywhere now that we have the technology of greenhouses, which could be
placed on top f any given building to produce food for the residents.
Quick-growing plants such as kudzu and bamboo can easily be grown and eaten.
Animals such as cows and chickens are largely space-inefficient to raise for
slaughter. In a world with several more billion people, it would be an
economically better decision to instead use the space to raise beetle larvae-
you could raise many more beetles in the same space you could raise the
livestock of today, and they provide more protein than either chicken or beef.
Aside
from space for food, humans also need space to live. There are many unexplored
or unpopulated areas on earth right now, mostly under the sea. There is also
lots of room both above and below current cities that isn’t used. Takenaka
Corporation’s Sky City 1000 concept may be the reality of future urban development.
The science-fictive Geofronts or Space Colonies may also become a reality in
exploiting the near-endless area humans have to work with.
A
more prevalent or serious concern in my mind is providing enough energy for the
processes of the future. Nuclear power, especially in the United States, is an
underutilized source of energy production. Renewable energy is not currently a
viable method of supporting a large human population, but the technology is
hopeful and, with more research, may eventually become humanity’s primary form
of energy generation.
Overpopulation
is only a true issue once the entire planet suffers from it, although large
cities such as New York and Tokyo suffer the problem on a much smaller scale.
Both cities built up- they house some of the world’s tallest buildings and make
use of nuclear power and clean or hybrid energy. However, neither has any sort
of special dietary adjustment due to the ability to import food from other
places (although this does make food their marginally more expensive), so it’s
not a perfect example of human population beating the odds.
Another thing to
consider is how cities such as Tokyo and New York are considered to be at the
forefront of human development. Some of the greatest technologies come from
large cities such as these, and as more brilliant minds are able to connect in
epicenters of human dwelling, quality of human life around the world will
improve. Their capability to house
millions in such a relatively small space must be duplicated in order to
support a higher population lest we need to implement the inhumane practices of
population control.
Saturday, August 18, 2012
Island Civilization Summary and Response
Roderick Frazier Nash, the author of Island Civilization,
believes that humanity has gone too far in its colonization of Earth. Early on,
humanity set the goal of “conquering nature”, and it was not until late in the
second millennium realized the damage and tried to reverse it.
Nash offers three popular continuations of this behavior,
and proposes one scenario of his own.
In the first, called “Wasteland Scenario”, sees humans
living in a world with no wilderness. They have used all resources and are left
with nothing, dooming all of the earth’s species.
The second scenario is “Garden Scenario”, where humans
control all facets of nature. This contradiction means there is no real nature
at all, and Nash sees it as a failure. Humans may succeed as a species, but
they will be homogenized and uncontrollable aspects of nature will be
eliminated.
The final popular scenario is “Future Primitive”.
Technology is abandoned as its impacts are deemed too detrimental, and humanity
returns to a hunter-gatherer society a la Mad Max.
In Nash’s own scenario, “Island Civilization”, humans are
expected to reduce their numbers by 75%, construct large dome areas where they
can live without harming the natural earth’s environment, and live (with
technology) only in these domes. He calls this scenario “Island Civilization”.
In this process, humans would allow the Earth around them to return to a more
natural state. While this approach may seem far-fetched, Nash believe that with
technology developed in the future, Island Civilization will be possible
I believe that humanity will be able to restore the
earth’s balance without any ultimatum or bizarre scenarios as long as they
truly want to. Humans have always invested in what they believe is best for
them at the time, and if restoring earth’s integrity is the best for humans,
it’s almost guaranteed to happen.
Most of the proposed scenarios are asinine. We can in no
way predict that humans will control all facets of natural process any more
than we can predict aliens will come down and fix everything for us. The
wasteland scenario might make sense if humans continued to use resources and
never attempted to curve their use, but that’s untrue as already we lean
towards items such as electrical cars and recyclable materials instead of their
wasteful counterparts. The Future Primitive situation is quite literally
something out of a science fiction script. Humans will never collectively
abandon technology, and it doesn’t make sense to think that they would do so.
Nash’s Island Civilization is fundamentally wrong. It
assumes humans with technology are something that intrinsically harms the
earth, or humans with technology will exploit the earth for their own benefit.
But there are many humans who want to keep earth in a natural state for their
own benefit. As “green living” becomes more popular, humans are able to make
profits by harming the environment as little as possible, or by helping restore
nature to a healthy state.
Humans are a part of nature, and the technology they
bring with them is as well. Secluding themselves in giant bubbles will only
cause humans to be out of tune with the natural environment around them. Only
by interacting with the environment in positive ways can we improve the state
of non-human life around us.
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