http://www.surveymonkey.com/s/RP686FQ
Yeah! I've got plenty of results from the survey so far. I'm learning that food is the greatest benefit from branding, although other household products like 409 and oxyclean are also strong contenders. I believe this to be because of the specific recipes and formulas these things typically have, and they can never be 100% replicated by generic brand items.
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